You are NOT limited to the predefined list of business types. Just type in your custom business type or even multiple types.
We have many users who are using very specific search terms becasue they have very specific Ideal Customer Profiles (ICP). For example:
- cryogenic research labs
- drug rehabilitation clinics
- pizzeria
- cartoleria
These last 2 are examples where the english-language classifications (Pizza Restaurant, Stationary Store) are not as effective as local language terms (in this case for searches within Italy). For example the search for Stationary Store in a certain area in Bologna, Italy yielded 29 prospects, but a search for Cartoleria yielded 62 prospects. Interestingly the same search on Apollo yielded just 4 prospects.
In general, ProspectSafari will find over 90% of the target businesses, but popular alternatives like Apollo.io find less than 10%. Specific examples:
- Cryogenics Research labs in California (Apollo 5% vs ProspectSafari 100%)
- Stationary Stores in Bologna, Italy (Apollo 6% vs ProspectSafari 94%)
- Pet Care in Cyprus (Apollo 2% vs ProspectSafari 95%)
- Vacation Rental Agencies in Catalonia, Spain (Apollo 1% vs ProspectSafari 97%)
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